WHY BE PART OF GABS FESTIVAL?
With over 40,000 attendees across three cities (Melbourne, Sydney, Brisbane) featuring exclusive festival brews, an exciting array of exhibitors, the GABS Academy, Brewer’s Lounge, plus incredible entertainment and atmosphere, GABS has been described by influential US magazine The Beer Connoisseur as “one of the best beer festivals in the world”.
For today’s discerning food and drink lover, both new and old, GABS is a true celebration of the creativity and diversity of craft. For some, it’s an introduction, for others a journey, and for all, it’s an incredibly fun festival experience.
Connecting breweries with trade and consumer, it is the biggest event on the local calendar, where you get to showcase your newest products, have them tested and rated by consumers and open opportunities with retailers and trade all over one wonderful weekend as you connect and catch up with your local and international peers to share your love for the industry.
OPPORTUNITIES TO GET INVOLVED
We are a dynamic business, always looking to innovate.
Join us at one location or in all 3 cities. The opportunities are endless!
BREW
Served from the impressive 120 tap festival bars, our festival brews and cocktails are the cornerstone of our event. Nominate a unique festival brew (beer, cider or cocktail) and you could be introducing your wares to our discerning audience in all 3 cities.
Consumers have the opportunity to vote for their festival favourites in the People’s Choice Awards, casting their votes via the festival web app.
When registering your Festival Brew submission, you will be asked if you would like to be considered for participation in the famous GABS Festival Mixed Pack.
EXHIBIT
Showcase your core range and new releases. Get creative in your space to attract and engage attendees. The exhibitor judged to have the most impressive and engaging stand in each city will win the GABS Best In Show Award.
Are you a new or emerging brewery? Every year, we showcase four up & coming breweries in each state with this fully sponsored opportunity
Our GABS audience is hungry for high quality flavours and gourmet street food dishes. Anything that pairs especially well with beer is a guaranteed success!
We’ve showcased some of the best from USA, UK, New Zealand and Germany, delighting our audience with new and exciting offerings. Have an idea for our next International release?
GABS affords the unique opportunity to include taps from multiple breweries in one pop-up bar making it the ideal place for brewers and tourism bodies to come together to showcase the very best our local regions have to offer.
Incredible value-added benefits for our festival attendees all bundled up in a take home booklet to be redeemed post-festival. Get your exclusive offer into the hands of thousands or drive attendance directly to your venue.
Ideal for products, snacks and non-alcoholic beverages, a unique opportunity exists to get your brand exposed to thousands of people per session.
SPONSOR
The impressive 120 tap festival bars are the feature attraction at GABS festival. They are highly visible, well-signed and sought out by craft lovers wanting to try something new. Interested in naming rights?
Music, game shows, eating competitions and fun activations. The main stage and sideshow alley are a hub of activity throughout each session. Want your brand name up in lights?
From fun food & drink experiences to educational sessions and discussions, each session is a new opportunity to interact with this captive audience.
Meeting place. Festival landmark. Fun times. There will be queues. Interested in naming rights?
Consumers cast their vote for their favourite food and drink at GABS Festival in all 3 cities. Signage, comms, festival app and digital guide. Get your brand visible across multiple touch points as part of the lock up logo.
A coveted title, independently judged. Own the Best in Show awards and help shine a light on exhibitor innovation and creativity.
With 50 to 60 craft exhibitors in each city, the Brewer’s Lounge is the place to meet, inspire & collaborate with the key personalities behind the brews. Got some fun ideas?
Started in 2021, GABS Cares supports and gives back to various beer industry initiatives and community charitable causes. We’re open to new ideas and partnerships!
